*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --ink: #0d0f14;
  --ink2: #2a2d36;
  --muted: #6b7280;
  --paper: #f8f7f3;
  --white: #ffffff;
  --accent: #1a56db;
  --accent2: #0ea5a0;
  --accent-light: #e8f0fd;
  --border: #e2e0da;
  --border2: #ccc9c0;
  --purple: #7c3aed;
  --purple-light: #ede9fe;
  --green: #15803d;
  --green-light: #dcfce7;
}

html { scroll-behavior: smooth; }

body {
  font-family: 'DM Sans', sans-serif;
  background: var(--paper);
  color: var(--ink);
  font-size: 16px;
  line-height: 1.6;
  overflow-x: hidden;
}

/* ══════════════════════════════════════════
   NAV
══════════════════════════════════════════ */
nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 0 5%;
  height: 64px;
  background: rgba(248,247,243,0.92);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border);
}

.nav-logo {
  font-family: 'Syne', sans-serif;
  font-weight: 800;
  font-size: 1.1rem;
  color: var(--ink);
  text-decoration: none;
  letter-spacing: -0.02em;
}

.nav-logo span { color: var(--accent); }

.nav-links {
  display: flex;
  align-items: center;
  gap: 2rem;
  list-style: none;
}

.nav-links a {
  font-size: 0.875rem;
  color: var(--ink2);
  text-decoration: none;
  font-weight: 400;
  transition: color 0.2s;
}

.nav-links a:hover { color: var(--accent); }
.nav-links a.active { color: var(--accent); font-weight: 500; }

.nav-cta {
  background: var(--ink) !important;
  color: var(--white) !important;
  padding: 0.5rem 1.1rem;
  border-radius: 6px;
  font-weight: 500 !important;
  transition: background 0.2s !important;
}

.nav-cta:hover { background: var(--accent) !important; }

/* ══════════════════════════════════════════
   BUTTONS
══════════════════════════════════════════ */
.btn-primary {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  background: var(--accent);
  color: var(--white);
  padding: 0.85rem 1.75rem;
  border-radius: 8px;
  font-weight: 500;
  text-decoration: none;
  font-size: 0.95rem;
  transition: background 0.2s, transform 0.15s;
}

.btn-primary:hover { background: #1244b8; transform: translateY(-1px); }

.btn-secondary {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  color: var(--ink2);
  text-decoration: none;
  font-size: 0.9rem;
  font-weight: 500;
  transition: color 0.2s;
}

.btn-secondary:hover { color: var(--accent); }

.btn-outline {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  color: var(--ink2);
  text-decoration: none;
  font-size: 0.9rem;
  font-weight: 500;
  border: 1px solid var(--border2);
  padding: 0.85rem 1.5rem;
  border-radius: 8px;
  transition: color 0.2s, border-color 0.2s;
}

.btn-outline:hover { color: var(--accent); border-color: var(--accent); }

/* ══════════════════════════════════════════
   GLOBAL SECTIONS
══════════════════════════════════════════ */
section { padding: 100px 5%; }
.section-inner { max-width: 1100px; margin: 0 auto; }

.section-tag {
  font-size: 0.78rem;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 0.75rem;
  display: block;
}

h2 {
  font-family: 'Syne', sans-serif;
  font-size: clamp(1.8rem, 3.5vw, 2.8rem);
  font-weight: 800;
  line-height: 1.1;
  letter-spacing: -0.025em;
  color: var(--ink);
  margin-bottom: 1rem;
}

.section-sub {
  font-size: 1rem;
  color: var(--muted);
  max-width: 560px;
  line-height: 1.7;
  margin-bottom: 3rem;
}

/* ══════════════════════════════════════════
   HERO — INDEX (2 columnas)
══════════════════════════════════════════ */
.hero {
  position: relative;
  overflow: hidden;
}

.hero-bg {
  position: absolute;
  inset: 0;
  pointer-events: none;
}

.hero-grid {
  position: absolute;
  inset: 0;
  background-image: linear-gradient(var(--border) 1px, transparent 1px), linear-gradient(90deg, var(--border) 1px, transparent 1px);
  background-size: 48px 48px;
  opacity: 0.4;
  pointer-events: none;
}

/* Index hero */
.hero-index {
  min-height: 100vh;
  display: flex;
  align-items: center;
  padding: 100px 5% 80px;
}

.hero-index .hero-bg {
  background: radial-gradient(ellipse 60% 50% at 70% 50%, rgba(26,86,219,0.06) 0%, transparent 70%);
}

.hero-index .hero-inner {
  position: relative;
  max-width: 1100px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: center;
  width: 100%;
}

/* Subpages hero (centrado) */
.hero-page {
  padding: 140px 5% 80px;
}

.hero-page .hero-bg {
  background: radial-gradient(ellipse 60% 80% at 50% 0%, rgba(26,86,219,0.05) 0%, transparent 60%);
}

.hero-page .hero-inner {
  position: relative;
  max-width: 1100px;
  margin: 0 auto;
  text-align: center;
}

/* Hero tag (compartido) */
.hero-tag {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  font-size: 0.78rem;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--accent);
  background: var(--accent-light);
  padding: 0.35rem 0.85rem;
  border-radius: 100px;
  margin-bottom: 1.5rem;
}

.hero-tag::before {
  content: '';
  width: 6px; height: 6px;
  border-radius: 50%;
  background: var(--accent);
}

/* Index hero content */
.hero-content h1 {
  font-family: 'Syne', sans-serif;
  font-size: clamp(2.4rem, 4.5vw, 4rem);
  font-weight: 800;
  line-height: 1.08;
  letter-spacing: -0.03em;
  color: var(--ink);
  margin-bottom: 1.25rem;
}

.hero-content h1 em { font-style: normal; color: var(--accent); }

/* Subpage hero h1 */
.hero-page h1 {
  font-family: 'Syne', sans-serif;
  font-size: clamp(2.4rem, 5vw, 4rem);
  font-weight: 800;
  line-height: 1.08;
  letter-spacing: -0.03em;
  color: var(--ink);
  margin-bottom: 1.25rem;
  max-width: 800px;
  margin-left: auto;
  margin-right: auto;
}

.hero-page h1 em { font-style: normal; color: var(--accent); }

.hero-sub {
  font-size: 1.05rem;
  color: var(--muted);
  line-height: 1.7;
  margin-bottom: 2rem;
}

.hero-index .hero-sub { max-width: 480px; }
.hero-page  .hero-sub { max-width: 560px; margin-left: auto; margin-right: auto; margin-bottom: 2.5rem; }

.hero-actions {
  display: flex;
  align-items: center;
  gap: 1.5rem;
  flex-wrap: wrap;
}

/* Breadcrumb */
.breadcrumb {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 0.5rem;
  font-size: 0.78rem;
  color: var(--muted);
  margin-bottom: 1.5rem;
}

.breadcrumb a { color: var(--muted); text-decoration: none; }
.breadcrumb a:hover { color: var(--accent); }
.breadcrumb span { color: var(--border2); }

/* ══════════════════════════════════════════
   INDEX — STACK VISUAL
══════════════════════════════════════════ */
.hero-visual {
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
}

.stack-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 12px;
  padding: 1rem 1.25rem;
  display: flex;
  align-items: center;
  gap: 1rem;
  transition: box-shadow 0.2s;
}

.stack-card:hover { box-shadow: 0 4px 20px rgba(0,0,0,0.07); }

.stack-icon {
  width: 38px; height: 38px;
  border-radius: 10px;
  display: flex; align-items: center; justify-content: center;
  font-size: 1.1rem;
  flex-shrink: 0;
}

.stack-icon.blue   { background: #e8f0fd; }
.stack-icon.teal   { background: #e0f7f6; }
.stack-icon.amber  { background: #fef3c7; }
.stack-icon.green  { background: #dcfce7; }
.stack-icon.purple { background: #ede9fe; }

.stack-label { font-weight: 500; font-size: 0.9rem; color: var(--ink); }
.stack-desc  { font-size: 0.78rem; color: var(--muted); margin-top: 1px; }

.stack-badge {
  margin-left: auto;
  font-size: 0.7rem;
  font-weight: 500;
  padding: 0.25rem 0.6rem;
  border-radius: 100px;
  white-space: nowrap;
}

.badge-live { background: #dcfce7; color: #15803d; }
.badge-inc  { background: var(--accent-light); color: var(--accent); }

/* ══════════════════════════════════════════
   DIFFERENTIATORS (index)
══════════════════════════════════════════ */
.diff-section { background: var(--ink); }
.diff-section h2 { color: var(--white); }
.diff-section .section-tag { color: var(--accent2); }
.diff-section .section-sub { color: rgba(255,255,255,0.55); }

.diff-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  border: 1px solid rgba(255,255,255,0.08);
  border-radius: 16px;
  overflow: hidden;
}

.diff-item {
  padding: 2rem;
  border-right: 1px solid rgba(255,255,255,0.08);
  border-bottom: 1px solid rgba(255,255,255,0.08);
}

.diff-item:nth-child(3n) { border-right: none; }
.diff-item:nth-last-child(-n+3) { border-bottom: none; }

.diff-num {
  font-family: 'Syne', sans-serif;
  font-size: 0.75rem;
  font-weight: 700;
  color: var(--accent);
  letter-spacing: 0.1em;
  margin-bottom: 0.75rem;
}

.diff-title {
  font-family: 'Syne', sans-serif;
  font-size: 1rem;
  font-weight: 700;
  color: var(--white);
  margin-bottom: 0.5rem;
}

.diff-body {
  font-size: 0.875rem;
  color: rgba(255,255,255,0.5);
  line-height: 1.65;
}

/* ══════════════════════════════════════════
   SERVICES GRID (index)
══════════════════════════════════════════ */
.services-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5rem;
}

.service-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 16px;
  padding: 2rem;
  position: relative;
  overflow: hidden;
  transition: box-shadow 0.2s, transform 0.2s;
}

.service-card:hover { box-shadow: 0 8px 32px rgba(0,0,0,0.08); transform: translateY(-3px); }

.service-card::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 4px;
}

.service-card.ads::before  { background: var(--accent); }
.service-card.meta::before { background: var(--accent2); }
.service-card.bot::before  { background: var(--purple); }

.service-emoji { font-size: 1.75rem; display: block; margin-bottom: 1rem; }

.service-title {
  font-family: 'Syne', sans-serif;
  font-size: 1.1rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 0.6rem;
}

.service-desc { font-size: 0.875rem; color: var(--muted); line-height: 1.65; margin-bottom: 1.25rem; }

.service-perks { list-style: none; display: flex; flex-direction: column; gap: 0.45rem; }

.service-perks li {
  font-size: 0.82rem;
  color: var(--ink2);
  padding-left: 1.1rem;
  position: relative;
  line-height: 1.4;
}

.service-perks li::before {
  content: '✓';
  position: absolute;
  left: 0;
  color: var(--accent);
  font-weight: 700;
  font-size: 0.75rem;
}

/* ══════════════════════════════════════════
   PRICING (index)
══════════════════════════════════════════ */
.pricing-section { background: #f0eeea; }

.setup-note {
  background: var(--accent-light);
  border: 1px solid rgba(26,86,219,0.15);
  border-radius: 10px;
  padding: 1rem 1.25rem;
  font-size: 0.875rem;
  color: #1a3a8f;
  margin-bottom: 2rem;
  display: flex;
  gap: 0.75rem;
  align-items: flex-start;
}

.service-block { margin-bottom: 2.5rem; }

.service-block-title {
  font-family: 'Syne', sans-serif;
  font-size: 1.3rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 0.35rem;
  display: flex;
  align-items: center;
  gap: 0.6rem;
}

.service-block-sub { font-size: 0.875rem; color: var(--muted); margin-bottom: 1rem; }

.combo-bar {
  background: var(--ink);
  border-radius: 14px;
  padding: 1.5rem 2rem;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1.5rem;
  flex-wrap: wrap;
}

.combo-bar h3 {
  font-family: 'Syne', sans-serif;
  font-size: 1rem;
  font-weight: 700;
  color: var(--white);
  margin-bottom: 0.25rem;
}

.combo-bar p { font-size: 0.82rem; color: rgba(255,255,255,0.45); }

.combo-discount {
  font-family: 'Syne', sans-serif;
  font-size: 2rem;
  font-weight: 800;
  color: var(--accent);
  white-space: nowrap;
}

/* ══════════════════════════════════════════
   PLAN CARDS (compartido index + servicios)
══════════════════════════════════════════ */
.plans-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
}

.plan-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 16px;
  padding: 1.75rem;
  position: relative;
  overflow: hidden;
  transition: transform 0.2s, box-shadow 0.2s;
}

.plan-card:hover { transform: translateY(-2px); box-shadow: 0 8px 32px rgba(0,0,0,0.07); }

.plan-card::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 4px;
}

.plan-card.basic::before  { background: var(--border2); }
.plan-card.premium::before { background: var(--accent); }
.plan-card.blue::before   { background: var(--accent); }
.plan-card.teal::before   { background: var(--accent2); }
.plan-card.purple::before { background: var(--purple); }

.plan-badge {
  display: inline-block;
  font-size: 0.7rem;
  font-weight: 500;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  padding: 3px 10px;
  border-radius: 100px;
  margin-bottom: 0.75rem;
}

.badge-basic   { background: #f3f4f6; color: #6b7280; }
.badge-premium { background: var(--accent-light); color: var(--accent); }
.badge-blue    { background: var(--accent-light); color: var(--accent); }
.badge-teal    { background: #e0f7f6; color: #0e7490; }
.badge-purple  { background: var(--purple-light); color: var(--purple); }

.plan-name {
  font-family: 'Syne', sans-serif;
  font-size: 1.1rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 0.25rem;
}

.plan-price {
  font-family: 'Syne', sans-serif;
  font-size: 2.2rem;
  font-weight: 800;
  color: var(--ink);
  line-height: 1;
  margin-bottom: 0.25rem;
  letter-spacing: -0.02em;
}

.plan-price sub {
  font-size: 0.85rem;
  font-weight: 400;
  font-family: 'DM Sans', sans-serif;
  color: var(--muted);
  vertical-align: baseline;
}

.plan-rule {
  font-size: 0.78rem;
  color: var(--muted);
  margin-bottom: 1.25rem;
  padding-bottom: 1.25rem;
  border-bottom: 1px solid var(--border);
}

.plan-rule-text {
  font-size: 0.78rem;
  color: var(--muted);
  margin-bottom: 1.25rem;
  padding-bottom: 1.25rem;
  border-bottom: 1px solid var(--border);
  font-style: italic;
}

.plan-features { list-style: none; display: flex; flex-direction: column; gap: 0.5rem; }

.plan-features li {
  font-size: 0.85rem;
  color: var(--ink2);
  display: flex;
  gap: 0.5rem;
  align-items: flex-start;
  line-height: 1.4;
}

.plan-features li::before {
  content: '✓';
  font-weight: 700;
  font-size: 0.75rem;
  flex-shrink: 0;
  margin-top: 2px;
}

.plan-card.basic   .plan-features li::before { color: var(--muted); }
.plan-card.premium .plan-features li::before { color: var(--accent); }
.plan-card.blue    .plan-features li::before { color: var(--accent); }
.plan-card.teal    .plan-features li::before { color: var(--accent2); }
.plan-card.purple  .plan-features li::before { color: var(--purple); }

.plan-note {
  margin-top: 1rem;
  padding-top: 0.75rem;
  border-top: 1px solid var(--border);
  font-size: 0.75rem;
  color: var(--muted);
  font-style: italic;
}

.plan-cta {
  display: block;
  text-align: center;
  margin-top: 1.5rem;
  padding: 0.75rem;
  border-radius: 8px;
  font-size: 0.875rem;
  font-weight: 500;
  text-decoration: none;
  transition: all 0.2s;
}

.plan-card.basic  .plan-cta { background: var(--paper); color: var(--ink2); border: 1px solid var(--border); }
.plan-card.basic  .plan-cta:hover { background: var(--border); }
.plan-card.blue   .plan-cta { background: var(--accent); color: var(--white); }
.plan-card.blue   .plan-cta:hover { background: #1244b8; }
.plan-card.teal   .plan-cta { background: var(--accent2); color: var(--white); }
.plan-card.teal   .plan-cta:hover { background: #0891b2; }
.plan-card.purple .plan-cta { background: var(--purple); color: var(--white); }
.plan-card.purple .plan-cta:hover { background: #6d28d9; }

/* ══════════════════════════════════════════
   HOW IT WORKS (index)
══════════════════════════════════════════ */
.how-section { background: #f0eeea; }

.steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1.5rem;
  position: relative;
}

.steps::before {
  content: '';
  position: absolute;
  top: 2rem;
  left: calc(12.5% + 1rem);
  right: calc(12.5% + 1rem);
  height: 1px;
  background: var(--border2);
  z-index: 0;
}

.step { position: relative; z-index: 1; }

.step-num {
  font-family: 'Syne', sans-serif;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  color: var(--white);
  background: var(--accent);
  width: 2rem; height: 2rem;
  border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  margin-bottom: 1rem;
}

.step-title {
  font-family: 'Syne', sans-serif;
  font-size: 0.95rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 0.4rem;
}

.step-desc { font-size: 0.85rem; color: var(--muted); line-height: 1.6; }

/* ══════════════════════════════════════════
   FOR WHO (index)
══════════════════════════════════════════ */
.forwho-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; }

.forwho-card { border-radius: 16px; padding: 2rem; border: 1px solid var(--border); }
.forwho-card.yes { background: var(--white); }
.forwho-card.no  { background: #fff8f8; border-color: #fde8e8; }

.forwho-label {
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  margin-bottom: 1rem;
  display: flex;
  align-items: center;
  gap: 0.5rem;
}

.forwho-card.yes .forwho-label { color: #15803d; }
.forwho-card.no  .forwho-label { color: #b91c1c; }

.forwho-card h3 {
  font-family: 'Syne', sans-serif;
  font-size: 1.1rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 1rem;
}

.forwho-list { list-style: none; display: flex; flex-direction: column; gap: 0.6rem; }

.forwho-list li {
  font-size: 0.875rem;
  color: var(--ink2);
  display: flex;
  gap: 0.6rem;
  align-items: flex-start;
  line-height: 1.45;
}

.forwho-card.yes .forwho-list li::before { content: '✓'; color: #15803d; font-weight: 700; flex-shrink: 0; }
.forwho-card.no  .forwho-list li::before { content: '✕'; color: #b91c1c; font-weight: 700; flex-shrink: 0; }

/* ══════════════════════════════════════════
   PROMISE (index)
══════════════════════════════════════════ */
.promise-section { background: var(--accent); text-align: center; padding: 80px 5%; }
.promise-section h2 { color: var(--white); max-width: 700px; margin: 0 auto 1rem; }
.promise-section .section-tag { color: rgba(255,255,255,0.7); }
.promise-section .section-sub { color: rgba(255,255,255,0.75); margin: 0 auto 2.5rem; }
.promise-section .btn-primary { background: var(--white); color: var(--accent); }
.promise-section .btn-primary:hover { background: var(--ink); color: var(--white); }

.promise-conditions {
  margin-top: 1.5rem;
  font-size: 0.78rem;
  color: rgba(255,255,255,0.5);
  max-width: 500px;
  margin-left: auto;
  margin-right: auto;
}

/* ══════════════════════════════════════════
   CONTACT (index)
══════════════════════════════════════════ */
.contact-grid { display: grid; grid-template-columns: 1fr 1.3fr; gap: 4rem; align-items: start; }

.contact-detail {
  display: flex;
  align-items: center;
  gap: 1rem;
  padding: 0.75rem 0;
  border-bottom: 1px solid var(--border);
  text-decoration: none;
  transition: color 0.2s;
}

.contact-detail:hover .contact-value { color: var(--accent); }

.contact-icon {
  width: 36px; height: 36px;
  background: var(--accent-light);
  border-radius: 8px;
  display: flex; align-items: center; justify-content: center;
  font-size: 1rem;
  flex-shrink: 0;
}

.contact-label { font-size: 0.78rem; color: var(--muted); text-transform: uppercase; letter-spacing: 0.06em; font-weight: 500; }
.contact-value { font-family: 'Syne', sans-serif; font-weight: 600; font-size: 0.95rem; color: var(--ink); }

.contact-form {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 16px;
  padding: 2.5rem;
}

.contact-form h3 {
  font-family: 'Syne', sans-serif;
  font-size: 1.15rem;
  font-weight: 700;
  margin-bottom: 1.75rem;
  color: var(--ink);
}

.form-group { margin-bottom: 1.1rem; }

.form-group label {
  display: block;
  font-size: 0.8rem;
  font-weight: 500;
  color: var(--ink2);
  margin-bottom: 0.4rem;
  letter-spacing: 0.02em;
}

.form-group input,
.form-group select,
.form-group textarea {
  width: 100%;
  padding: 0.75rem 1rem;
  border: 1.5px solid var(--border);
  border-radius: 8px;
  font-family: 'DM Sans', sans-serif;
  font-size: 0.9rem;
  color: var(--ink);
  background: var(--paper);
  transition: border-color 0.2s, background 0.2s;
  outline: none;
  appearance: none;
}

.form-group input:focus,
.form-group select:focus,
.form-group textarea:focus { border-color: var(--accent); background: var(--white); }

.form-group textarea { resize: vertical; min-height: 100px; }

.form-submit {
  width: 100%;
  background: var(--ink);
  color: var(--white);
  border: none;
  padding: 0.9rem 2rem;
  border-radius: 8px;
  font-family: 'DM Sans', sans-serif;
  font-size: 0.95rem;
  font-weight: 500;
  cursor: pointer;
  transition: background 0.2s;
  margin-top: 0.5rem;
}

.form-submit:hover { background: var(--accent); }

/* ══════════════════════════════════════════
   SERVICIOS PAGE
══════════════════════════════════════════ */
.service-pills {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 0.75rem;
  flex-wrap: wrap;
  margin-top: 1rem;
}

.service-pill {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  padding: 0.5rem 1.1rem;
  border-radius: 100px;
  border: 1px solid var(--border);
  background: var(--white);
  font-size: 0.85rem;
  font-weight: 500;
  color: var(--ink2);
  text-decoration: none;
  transition: all 0.2s;
}

.service-pill:hover           { border-color: var(--accent);  color: var(--accent);  }
.service-pill.meta:hover      { border-color: var(--accent2); color: var(--accent2); }
.service-pill.bot:hover       { border-color: var(--purple);  color: var(--purple);  }

.setup-banner { background: var(--ink); padding: 0; }

.setup-banner-inner {
  max-width: 1100px;
  margin: 0 auto;
  padding: 1.5rem 5%;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 2rem;
  flex-wrap: wrap;
}

.setup-banner p {
  font-size: 0.875rem;
  color: rgba(255,255,255,0.7);
  display: flex;
  align-items: center;
  gap: 0.6rem;
}

.setup-banner strong { color: var(--white); font-weight: 500; }

.setup-pills { display: flex; gap: 0.6rem; flex-wrap: wrap; }

.setup-pill {
  font-size: 0.75rem;
  font-weight: 500;
  padding: 0.3rem 0.8rem;
  border-radius: 100px;
  background: rgba(255,255,255,0.1);
  color: rgba(255,255,255,0.8);
  white-space: nowrap;
}

.service-section { padding: 80px 5%; }
.service-section:nth-child(even) { background: #f0eeea; }

.service-header {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4rem;
  align-items: start;
  margin-bottom: 3rem;
}

.service-accent-bar { width: 40px; height: 4px; border-radius: 2px; margin-bottom: 1.25rem; }
.bar-blue   { background: var(--accent); }
.bar-teal   { background: var(--accent2); }
.bar-purple { background: var(--purple); }

.service-header h2 { font-size: clamp(1.6rem, 3vw, 2.4rem); margin-bottom: 0.75rem; }

.service-tagline { font-size: 1rem; color: var(--muted); line-height: 1.75; margin-bottom: 1.5rem; }

.service-includes-title {
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 0.75rem;
}

.includes-list { list-style: none; display: flex; flex-direction: column; gap: 0.5rem; }

.includes-list li {
  display: flex;
  align-items: flex-start;
  gap: 0.6rem;
  font-size: 0.9rem;
  color: var(--ink2);
  line-height: 1.4;
}

.includes-list li::before { content: '✓'; font-weight: 700; font-size: 0.75rem; flex-shrink: 0; margin-top: 2px; }

.check-blue   .includes-list li::before { color: var(--accent); }
.check-teal   .includes-list li::before { color: var(--accent2); }
.check-purple .includes-list li::before { color: var(--purple); }

.usecase-box { background: var(--white); border: 1px solid var(--border); border-radius: 14px; padding: 1.75rem; }

.usecase-title {
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 1.25rem;
}

.usecase-scenario { display: flex; flex-direction: column; gap: 0.75rem; }

.scenario-step { display: flex; gap: 0.75rem; align-items: flex-start; }

.scenario-dot {
  width: 24px; height: 24px;
  border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  font-size: 0.65rem;
  font-weight: 700;
  flex-shrink: 0;
  margin-top: 1px;
}

.dot-blue   { background: var(--accent-light); color: var(--accent); }
.dot-teal   { background: #e0f7f6; color: var(--accent2); }
.dot-purple { background: var(--purple-light); color: var(--purple); }

.scenario-text { font-size: 0.85rem; color: var(--ink2); line-height: 1.5; }
.scenario-text strong { color: var(--ink); font-weight: 500; }

.plans-wrapper { margin-top: 2.5rem; }

.plans-rule {
  display: flex;
  align-items: center;
  gap: 1rem;
  margin-bottom: 1.25rem;
  font-size: 0.82rem;
  color: var(--muted);
}

.plans-rule::before,
.plans-rule::after { content: ''; flex: 1; height: 1px; background: var(--border); }

.combo-section { background: var(--ink); padding: 60px 5%; }

.combo-inner {
  max-width: 1100px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 3rem;
  align-items: center;
}

.combo-inner h2 { color: var(--white); margin-bottom: 0.5rem; font-size: 1.8rem; }
.combo-inner p  { color: rgba(255,255,255,0.55); font-size: 0.9rem; line-height: 1.65; max-width: 500px; }

.combo-badge { text-align: center; flex-shrink: 0; }

.combo-number {
  font-family: 'Syne', sans-serif;
  font-size: 4rem;
  font-weight: 800;
  color: var(--accent);
  line-height: 1;
  letter-spacing: -0.03em;
}

.combo-label { font-size: 0.8rem; color: rgba(255,255,255,0.45); margin-top: 0.25rem; }

.faq-section { padding: 80px 5%; }

.faq-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; }

.faq-item { background: var(--white); border: 1px solid var(--border); border-radius: 12px; padding: 1.5rem; }

.faq-q {
  font-family: 'Syne', sans-serif;
  font-size: 0.95rem;
  font-weight: 700;
  color: var(--ink);
  margin-bottom: 0.6rem;
  line-height: 1.3;
}

.faq-a { font-size: 0.875rem; color: var(--muted); line-height: 1.65; }

/* ══════════════════════════════════════════
   CTA SECTION (compartido)
══════════════════════════════════════════ */
.cta-section { background: var(--accent); padding: 80px 5%; text-align: center; }
.cta-section .section-tag { color: rgba(255,255,255,0.65); }
.cta-section h2 { color: var(--white); max-width: 600px; margin: 0 auto 1rem; }
.cta-section p  { color: rgba(255,255,255,0.7); font-size: 1rem; max-width: 480px; margin: 0 auto 2.5rem; line-height: 1.7; }
.cta-section .btn-primary { background: var(--white); color: var(--accent); }
.cta-section .btn-primary:hover { background: var(--ink); color: var(--white); }

/* ══════════════════════════════════════════
   CONTACTO PAGE
══════════════════════════════════════════ */
.contact-page-main {
  max-width: 1100px;
  margin: 0 auto;
  padding: 60px 5% 100px;
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: 5rem;
  align-items: start;
}

.contact-left h2 {
  font-family: 'Syne', sans-serif;
  font-size: 1.4rem;
  font-weight: 700;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 0.5rem;
}

.contact-left > p { font-size: 0.9rem; color: var(--muted); margin-bottom: 2rem; line-height: 1.65; }

.channel-card {
  display: flex;
  align-items: center;
  gap: 1rem;
  padding: 1.1rem 1.25rem;
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 12px;
  text-decoration: none;
  margin-bottom: 0.75rem;
  transition: border-color 0.2s, box-shadow 0.2s, transform 0.15s;
}

.channel-card:hover { border-color: var(--accent); box-shadow: 0 4px 20px rgba(26,86,219,0.08); transform: translateY(-1px); }

.channel-icon { width: 44px; height: 44px; border-radius: 10px; display: flex; align-items: center; justify-content: center; font-size: 1.2rem; flex-shrink: 0; }

.icon-green  { background: var(--green-light); }
.icon-blue   { background: var(--accent-light); }
.icon-ink    { background: #f3f4f6; }

.channel-info { flex: 1; }

.channel-label { font-size: 0.72rem; font-weight: 600; letter-spacing: 0.07em; text-transform: uppercase; color: var(--muted); margin-bottom: 2px; }
.channel-value { font-family: 'Syne', sans-serif; font-size: 1rem; font-weight: 700; color: var(--ink); letter-spacing: -0.01em; }
.channel-arrow { font-size: 0.85rem; color: var(--border2); transition: color 0.2s, transform 0.2s; }
.channel-card:hover .channel-arrow { color: var(--accent); transform: translateX(3px); }

.promise-box { background: var(--ink); border-radius: 14px; padding: 1.5rem; margin-top: 2rem; }

.promise-box-title {
  font-family: 'Syne', sans-serif;
  font-size: 0.85rem;
  font-weight: 700;
  color: rgba(255,255,255,0.5);
  text-transform: uppercase;
  letter-spacing: 0.07em;
  margin-bottom: 1rem;
}

.promise-item {
  display: flex;
  align-items: flex-start;
  gap: 0.6rem;
  padding: 0.55rem 0;
  border-bottom: 1px solid rgba(255,255,255,0.07);
  font-size: 0.875rem;
  color: rgba(255,255,255,0.75);
  line-height: 1.4;
}

.promise-item:last-child { border-bottom: none; padding-bottom: 0; }

.promise-item::before { content: '→'; color: var(--accent); flex-shrink: 0; font-size: 0.8rem; margin-top: 1px; }

.form-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 20px;
  padding: 2.5rem;
  position: sticky;
  top: 84px;
}

.form-card h3 { font-family: 'Syne', sans-serif; font-size: 1.2rem; font-weight: 700; color: var(--ink); margin-bottom: 0.35rem; }
.form-card > p { font-size: 0.875rem; color: var(--muted); margin-bottom: 1.75rem; line-height: 1.55; }

.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 0.75rem; }

.form-error {
  display: none;
  background: #fef2f2;
  border: 1px solid #fecaca;
  border-radius: 8px;
  padding: 0.75rem 1rem;
  font-size: 0.82rem;
  color: #b91c1c;
  margin-bottom: 1rem;
}

.spinner {
  display: none;
  width: 16px; height: 16px;
  border: 2px solid rgba(255,255,255,0.3);
  border-top-color: var(--white);
  border-radius: 50%;
  animation: spin 0.7s linear infinite;
}

@keyframes spin { to { transform: rotate(360deg); } }

.form-success {
  display: none;
  text-align: center;
  padding: 2rem 1rem;
}

.success-icon {
  width: 56px; height: 56px;
  background: var(--green-light);
  color: var(--green);
  border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  font-size: 1.5rem;
  margin: 0 auto 1.25rem;
}

.form-success h4 { font-family: 'Syne', sans-serif; font-size: 1.2rem; font-weight: 700; color: var(--ink); margin-bottom: 0.5rem; }
.form-success p  { font-size: 0.9rem; color: var(--muted); line-height: 1.6; max-width: 320px; margin: 0 auto; }

.success-detail {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  font-size: 0.75rem;
  color: var(--green);
  background: var(--green-light);
  padding: 0.3rem 0.8rem;
  border-radius: 100px;
  margin-top: 1rem;
}

.privacy-note { font-size: 0.72rem; color: var(--muted); text-align: center; margin-top: 0.75rem; line-height: 1.5; }

/* ══════════════════════════════════════════
   FOOTER
══════════════════════════════════════════ */
footer {
  border-top: 1px solid var(--border);
  padding: 2rem 5%;
  display: flex;
  align-items: center;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 1rem;
}

.footer-logo { font-family: 'Syne', sans-serif; font-weight: 800; font-size: 1rem; color: var(--ink); text-decoration: none; }
.footer-logo span { color: var(--accent); }
footer p { font-size: 0.82rem; color: var(--muted); }

/* ══════════════════════════════════════════
   ANIMATIONS
══════════════════════════════════════════ */
@keyframes fadeUp {
  from { opacity: 0; transform: translateY(24px); }
  to   { opacity: 1; transform: translateY(0); }
}

.hero-content  { animation: fadeUp 0.7s ease both; }
.hero-visual   { animation: fadeUp 0.7s ease 0.2s both; }
.hero-page .hero-inner { animation: fadeUp 0.6s ease both; }

/* ══════════════════════════════════════════
   RESPONSIVE
══════════════════════════════════════════ */
@media (max-width: 900px) {
  .hero-index .hero-inner  { grid-template-columns: 1fr; gap: 2.5rem; }
  .hero-visual             { display: none; }
  .diff-grid               { grid-template-columns: 1fr; gap: 1px; }
  .services-grid           { grid-template-columns: 1fr; }
  .plans-grid              { grid-template-columns: 1fr; }
  .forwho-grid             { grid-template-columns: 1fr; }
  .steps                   { grid-template-columns: 1fr 1fr; gap: 2rem; }
  .steps::before           { display: none; }
  .contact-grid            { grid-template-columns: 1fr; gap: 2rem; }
  .service-header          { grid-template-columns: 1fr; gap: 2rem; }
  .faq-grid                { grid-template-columns: 1fr; }
  .combo-inner             { grid-template-columns: 1fr; text-align: center; }
  .combo-inner p           { margin: 0 auto; }
  .contact-page-main       { grid-template-columns: 1fr; gap: 3rem; }
  .form-row                { grid-template-columns: 1fr; }
  .form-card               { position: static; }
  .nav-links               { display: none; }
}

/* ══════════════════════════════════════════
   POR QUÉ NOSOTROS PAGE
══════════════════════════════════════════ */

/* Hero de 2 cols asimétrico (diferente al index) */
.hero-pqn {
  min-height: 70vh;
  display: flex;
  align-items: center;
  padding: 120px 5% 80px;
}

.hero-pqn .hero-bg {
  background: radial-gradient(ellipse 50% 60% at 80% 50%, rgba(26,86,219,0.06) 0%, transparent 70%);
}

.hero-pqn .hero-inner {
  position: relative;
  max-width: 1100px;
  margin: 0 auto;
  width: 100%;
  display: grid;
  grid-template-columns: 1.1fr 0.9fr;
  gap: 5rem;
  align-items: center;
}

.hero-pqn h1 {
  font-family: 'Syne', sans-serif;
  font-size: clamp(2.4rem, 4.5vw, 3.8rem);
  font-weight: 800;
  line-height: 1.08;
  letter-spacing: -0.03em;
  color: var(--ink);
  margin-bottom: 1.5rem;
}

.hero-pqn h1 em { font-style: normal; color: var(--accent); }

/* Problem vs solution visual (hero derecho) */
.problem-visual {
  display: flex;
  flex-direction: column;
  gap: 0.6rem;
}

.pv-label {
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 0.25rem;
}

.pv-card {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: 10px;
  padding: 0.9rem 1.1rem;
  display: flex;
  align-items: flex-start;
  gap: 0.75rem;
}

.pv-card.bad  { border-left: 3px solid #fca5a5; background: #fff8f8; }
.pv-card.good { border-left: 3px solid #86efac; background: #f0fdf4; }

.pv-icon { font-size: 1rem; flex-shrink: 0; margin-top: 1px; }

.pv-title { font-size: 0.85rem; font-weight: 500; color: var(--ink); line-height: 1.3; margin-bottom: 2px; }
.pv-desc  { font-size: 0.75rem; color: var(--muted); line-height: 1.4; }

.pv-divider {
  display: flex;
  align-items: center;
  gap: 0.75rem;
  padding: 0.25rem 0;
}

.pv-divider::before,
.pv-divider::after { content: ''; flex: 1; height: 1px; background: var(--border); }

.pv-divider span {
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--muted);
}

/* Problem section */
.problem-section { background: var(--ink); padding: 80px 5%; }
.problem-section .section-tag { color: var(--accent2); }
.problem-section h2 { color: var(--white); max-width: 700px; }
.problem-section .section-sub { color: rgba(255,255,255,0.55); max-width: 620px; }

.problem-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: rgba(255,255,255,0.08);
  border-radius: 16px;
  overflow: hidden;
  border: 1px solid rgba(255,255,255,0.08);
}

.problem-item { padding: 2rem; background: var(--ink); }
.problem-icon { font-size: 1.5rem; margin-bottom: 1rem; display: block; }
.problem-title { font-family: 'Syne', sans-serif; font-size: 0.95rem; font-weight: 700; color: var(--white); margin-bottom: 0.5rem; }
.problem-body  { font-size: 0.85rem; color: rgba(255,255,255,0.5); line-height: 1.65; }

/* Diff rows */
.diff-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 4rem;
  align-items: center;
  padding: 4rem 0;
  border-bottom: 1px solid var(--border);
}

.diff-row:last-child { border-bottom: none; }
.diff-row.reverse .diff-visual { order: -1; }

.diff-num-large {
  font-family: 'Syne', sans-serif;
  font-size: 5rem;
  font-weight: 800;
  color: var(--accent-light);
  line-height: 1;
  margin-bottom: 0.5rem;
  letter-spacing: -0.04em;
}

.diff-row h3 {
  font-family: 'Syne', sans-serif;
  font-size: 1.5rem;
  font-weight: 700;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 1rem;
  line-height: 1.2;
}

.diff-row p { font-size: 0.95rem; color: var(--muted); line-height: 1.75; margin-bottom: 1rem; }
.diff-row p:last-child { margin-bottom: 0; }

.diff-visual { background: var(--white); border: 1px solid var(--border); border-radius: 16px; padding: 1.75rem; }

.diff-visual-title {
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 1rem;
}

.compare-row { display: grid; grid-template-columns: 1fr 1fr; gap: 0.75rem; margin-bottom: 0.75rem; }

.compare-cell { border-radius: 8px; padding: 0.75rem; font-size: 0.8rem; line-height: 1.45; }
.compare-cell.bad  { background: #fff1f2; color: #9f1239; }
.compare-cell.good { background: #f0fdf4; color: #14532d; }

.compare-cell strong {
  display: block;
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  margin-bottom: 0.35rem;
  opacity: 0.7;
}

.metric-row {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 0.6rem 0;
  border-bottom: 1px solid var(--border);
  font-size: 0.85rem;
}

.metric-row:last-child { border-bottom: none; }
.metric-label { color: var(--muted); }
.metric-value { font-weight: 500; color: var(--ink); font-family: 'Syne', sans-serif; }
.metric-value.accent { color: var(--accent); }

.timeline { display: flex; flex-direction: column; gap: 0; }

.timeline-item {
  display: flex;
  gap: 1rem;
  align-items: flex-start;
  padding-bottom: 1.25rem;
  position: relative;
}

.timeline-item:not(:last-child)::after {
  content: '';
  position: absolute;
  left: 14px;
  top: 28px;
  bottom: 0;
  width: 1px;
  background: var(--border);
}

.timeline-dot {
  width: 28px; height: 28px;
  border-radius: 50%;
  background: var(--accent-light);
  border: 2px solid var(--accent);
  display: flex; align-items: center; justify-content: center;
  flex-shrink: 0;
  font-size: 0.7rem;
  font-weight: 700;
  color: var(--accent);
  z-index: 1;
}

.timeline-content { padding-top: 4px; }
.timeline-title { font-size: 0.875rem; font-weight: 500; color: var(--ink); margin-bottom: 2px; }
.timeline-desc  { font-size: 0.78rem; color: var(--muted); line-height: 1.4; }

/* Proof section */
.proof-section { background: #f0eeea; }

.proof-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1.5rem; }

.proof-card { background: var(--white); border: 1px solid var(--border); border-radius: 14px; padding: 1.75rem; }

.proof-number {
  font-family: 'Syne', sans-serif;
  font-size: 2.5rem;
  font-weight: 800;
  color: var(--accent);
  letter-spacing: -0.03em;
  line-height: 1;
  margin-bottom: 0.4rem;
}

.proof-label { font-size: 0.9rem; font-weight: 500; color: var(--ink); margin-bottom: 0.5rem; }
.proof-desc  { font-size: 0.82rem; color: var(--muted); line-height: 1.55; }

/* Philosophy section */
.philosophy-section { padding: 80px 5%; }

.philosophy-inner {
  max-width: 1100px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: start;
}

.philosophy-text h2 { margin-bottom: 1.5rem; }
.philosophy-text p  { font-size: 0.975rem; color: var(--muted); line-height: 1.8; margin-bottom: 1.25rem; }
.philosophy-text p strong { color: var(--ink); font-weight: 500; }

.manifesto { background: var(--ink); border-radius: 16px; padding: 2.5rem; }

.manifesto-line {
  font-family: 'Syne', sans-serif;
  font-size: 1.05rem;
  font-weight: 700;
  color: var(--white);
  line-height: 1.5;
  padding: 1.1rem 0;
  border-bottom: 1px solid rgba(255,255,255,0.08);
  display: flex;
  align-items: flex-start;
  gap: 0.75rem;
}

.manifesto-line:last-child  { border-bottom: none; padding-bottom: 0; }
.manifesto-line:first-child { padding-top: 0; }
.manifesto-line::before { content: '→'; color: var(--accent); flex-shrink: 0; margin-top: 2px; }

/* Responsive additions for pqn */
@media (max-width: 900px) {
  .hero-pqn .hero-inner { grid-template-columns: 1fr; gap: 2.5rem; }
  .problem-visual       { display: none; }
  .problem-grid         { grid-template-columns: 1fr; gap: 1px; }
  .diff-row             { grid-template-columns: 1fr; gap: 2rem; }
  .diff-row.reverse .diff-visual { order: 0; }
  .proof-grid           { grid-template-columns: 1fr; }
  .philosophy-inner     { grid-template-columns: 1fr; gap: 2.5rem; }
}

/* ── CONTACTO PAGE — layout principal ── */
.main {
  max-width: 1100px;
  margin: 0 auto;
  padding: 60px 5% 100px;
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: 5rem;
  align-items: start;
}

@media (max-width: 900px) {
  .main { grid-template-columns: 1fr; gap: 3rem; }
}